Cold Weather Timing with G-SHOCK

News Release                               February 15, 2016

IRON DOG KEEPS TIME IN THE COLD WITH G-SHOCK

The Iron Dog selects low temperature resistant Casio G-SHOCK to keep time.Anchorage, Alaska (AK).  Iron Dog has chosen the G-SHOCK watch for its timing officials, race marshals and checkers keeping time at key layover locations along the trail. For 2016, the race is being tracked by more than fifteen Casio G-Lide Winter Series watches carefully synchronized to keep accurate time for volunteers in the field, as well as the official headquarters in Fairbanks. 

Inspired by the stunning aurora lights which are only visible in the night skies of the arctic regions, the GLS8900AR-1, the GLS8900AR-2, and the GLS8900-AR3 are dressed in electrifying shades of blue and green. An ion-plated bezel gives off a reflective, iridescent sheen and the multi-hued bands replicate the expansive aurora skies.Designed to withstand the toughest cold weather conditions, the G-Lide Winter Series is equipped with low temperature resistance up to -20°C / -4°F allowing the LCD screen to resist fadeout in extreme cold. Additionally, the timepieces offer Shock Resistance, 200M Water Resistance, Auto LED (Super Illuminator), Flash Alert, World Time (29TZ / 48Cities), 4 Multi-function Alarms & 1 Snooze Alarm, Dual 1/100th Sec. Stopwatch (1000 Hr), Countdown Timer (24 Hr), 12/24 Hr Formats, and Mute Function. All of these capabilities make the timepieces an ideal choice for extreme winter sport athletes and for any winter activity imaginable.Kevin Kastner, Executive Director, said, “We have been looking for a timepiece with a simple to read LCD and great illumination that could withstand the rigors of working in extreme conditions. Much like our racers, the G-SHOCK watches are basically in a class of their own. We’re glad to have all our key time keeping needs in synch, thanks to the these great cold-resistant watches.”All three watches in the G-SHOCK G-Lide Winter 2015 series are available now. The GLS8900AR- 1 and GLS8900AR-2 are available at gshock.com, select department stores, and fashion boutiques. The GLS8900AR-3 is available exclusively at Zumiez.Iron Dog 2016 will begin with a series of pre-race events starting on February 17, 2016 with an expo at Cabela’s Anchorage, the return of the Flying Iron Freestyle snowmobile shows,  a ceremonial start scheduled for February 20, 2016 in downtown Anchorage, high-speed departure from Big Lake on February 21, 2016 and closing out the 10 days of events on February 27, 2016 with the Finish in downtown Fairbanks, Alaska.  Visit www.irondog.org and www.irondog.org/event-info for the latest news and schedule of events.

 ###About Iron Dog, Inc. | 7100 Old Seward Hwy, Ste C, Anchorage, Alaska 99518 USAIron Dog, Inc. is a proud leader in the snowmobile community promoting snowmobile safety and outdoor education through trade shows, seminars and community events. Iron Dog also conducts student exchange programs and has donated $118,000 to Alaska charities since 2011.The Iron Dog race, presented by the Alaska National Guard, is a World Class Snowmobile Event that crosses the State of Alaska each February impacting over twenty-five Alaskan communities. Today’s Iron Dog course is over 2,000 miles, from Anchorage to Nome and finishing in Fairbanks, making it the World’s longest snowmobile race. Participants must traverse areas of Alaska’s most remote and rugged terrain while confronting some of the harshest winter conditions. Survival skills are essential, making it the World’s toughest snowmobile race. 

About G-SHOCKCASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up”.About Casio America, Inc.Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

 For additional information:Kevin Kastner, Executive Director, Iron Dog, Inc.Tel. 907-563-4414E-mail: kkastner@irondog.org

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